Gold chains and chunky bracelets are back in a big way, but solid gold at these widths costs thousands. Bling King London sits in the space between: a UK jewellery brand selling heavy, gold-finished chains, bracelets, rings and pendants for men and women at high-street prices, with free UK delivery and a lifetime warranty on its pieces.
This guide walks through the main styles, what the specs actually mean, and how the box option, returns and warranty work. Prices were checked on the official shop on 9 November 2026 and can change.
In this guide
Bling King London at a Glance
The shop is organised around a few core link styles: Cuban curb, belcher, rope and tulip, plus diamond-effect rings, pendants, earrings, women’s jewellery, a kids collection and matching chain and bracelet sets. The brand shows a Trustpilot rating of 4.6 out of 5 from more than 17,000 reviews on its homepage. Here is a sample of what is on sale right now.
| Piece | Style | Size and weight | Price |
|---|---|---|---|
| Gold Curb Bracelet 12mm | Cuban curb bracelet | 12mm, about 144g, 8 inch | £60.99 with box / £49.99 without |
| 9mm Gold Bonded Cuban Curb Bracelet | Cuban curb bracelet | 9mm, 21g, 8 inch | £60.99 with box / £49.99 without |
| Gold Classic Smooth Belcher Chain 8mm | Belcher chain | 8mm, about 50g at 24 inch | £82.99 with box / £71.99 without |
| Gold 3D Tulip Bracelet 15mm | Tulip bracelet, Albert clasp | 15mm, about 106g | £116.99 with box / £105.99 without |
| Gold Cuban Curb Chain 12mm | Cuban curb chain | 12mm | £90.99 |
| 20mm Gold XXL Ornate Belcher Chain | Statement belcher chain | 20mm, 28 inch | £242.99 |
1. Cuban Curb Styles for a Bold Wrist
The Cuban curb is the brand’s signature look. The 12mm Gold Curb Bracelet uses flat, bevelled links that sit flush against each other for the classic low-profile shape. It weighs around 144g, so it feels heavy on the wrist. It is built on a solid stainless steel core with a thick gold finish, which the brand says gives lasting colour and tarnish resistance, and it closes with a lobster clasp.
If you want the same look with less weight, the 9mm Gold Bonded Cuban Curb Bracelet comes in at 21g and 8 inches. Bling King describes it as unisex, comfortable for daily wear and hypoallergenic. Both bracelets cost £60.99 with a gift box or £49.99 without one.

2. Belcher Chains for Everyday Wear
Belcher chains use round, rolled links, and they are the easier choice if you want one chain to wear every day. The Gold Classic Smooth Belcher Chain 8mm keeps things simple: no pattern and no diamond-cut, just smooth links. It weighs about 50g at 24 inches and comes in 20, 22 and 24 inch lengths. Like the curb bracelet, it has a stainless steel core, a gold finish and a lobster clasp.
There are also patterned and diamond-cut belcher options, Gypsy link versions with an Albert clasp, and an XXL 20mm ornate belcher chain for anyone who wants the biggest look in the range.
3. Tulip and Statement Pieces
Tulip links are three-dimensional, so they catch the light differently from flat links. The Gold 3D Tulip Bracelet is 15mm wide, weighs around 106g, comes in 8 or 8.5 inch lengths and uses a traditional Albert clasp. The brand says it has a thick layer of gold over a solid brass core and is hypoallergenic.
For statement pieces, the rings section includes diamond-effect styles such as the Godfather and Regal grid rings at £40.99. There are also a tri-colour tulip bracelet and chain if you want a mix of gold tones.
4. With Box or Without Box?
Many pieces come in two versions. The boxed option adds a luxury gift box and costs about £11 more, for example £82.99 against £71.99 for the 8mm belcher chain. If it is a present, the box is worth it. If you are buying for yourself, the version without the box gets you the same piece for less.
5. Delivery, Returns and Warranty
Bling King advertises free UK delivery and a lifetime warranty. According to its refund policy, you can ask for a refund or exchange within 14 days of receiving your order. Between 14 and 30 days after delivery you can return items for store credit instead, and returns after 30 days are not accepted. Items must be unworn, unaltered and in their original packaging, so try pieces on carefully when they arrive.
Support is available by live chat, which the brand says runs 24/7, and by email at [email protected], with opening hours Monday to Friday, 9am to 5:30pm UK time.
How to Choose Your Width
Width matters more than anything else in how a chain looks. As a rough guide:
- 8 to 9mm: noticeable but easy to wear every day, and a good first chain or bracelet.
- 10 to 12mm: a bolder look that stands out. Pieces at this width can weigh well over 100g.
- 15mm and up: statement pieces. Expect real weight and a strong look.
Bling King also publishes a size guide on its site. For care, the brand recommends wiping pieces with a soft cloth after wearing, keeping them away from water, perfume and harsh chemicals, and storing them separately to avoid scratches.
Final Thoughts
If you like the look of heavy gold chains but not the price of solid gold, Bling King London is worth a look. The range covers Cuban, belcher and tulip styles in many widths, prices for most bracelets and chains start around £50 to £100, and free UK delivery plus a lifetime warranty make it easier to try. Check the returns window before you wear a new piece, and pick the boxed version if you are buying a gift.
FAQs
Is Bling King London jewellery solid gold?
The pieces listed here are gold-finished over a stainless steel or brass core, not solid gold. Check each product page for the exact material.
Does Bling King deliver free in the UK?
Yes, the brand advertises free UK delivery.
Can I return a chain I have worn?
No. Returns must be unworn, unaltered and in their original packaging. Refunds or exchanges are available within 14 days, and store credit within 30 days.
Is there a warranty?
Bling King London advertises a lifetime warranty on its jewellery.

